"At the beginning of this year, a rash of stories popped up in liberal media, promising that the death of conservative talk radio was imminent – and this time, the critics of hosts like Rush Limbaugh and Michael Savage insisted, they had the hard numbers to prove it.
The critics had latched onto a story that appeared in Crain's New York Business (a subscription-only newsletter), which announced: "A new Arbitron report shows Rush Limbaugh's ratings down 33 percent from a year ago and Sean Hannity down 28 percent over the same time period.
According to Pareene and others, the answer was a 2008 change in how ratings-tracker Arbitron determines listenership, away from the survey system to the Portable People Meter."
[WND]
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